Heeding the Call of Your Business

August 29, 2011

“A business yogini is a woman in business for herself who feels that she has been called to her work in the world… a woman who wants to do work she is passionate about – work that changes the world for the better.”

-The Business Yoginis Manifesto

Two years ago, my intentions for my business were a hot mess.

My energy was scattered, I was in a state of “busy-ness” not being productive at all, and I was completely mired in fear that my dream to help others would never be profitable.

All of the issues that I thought I had dealt with by practicing yoga, self-coaching, and getting coached were coming up all over again in new, completely unexpected ways.

It was so perfect.  In retrospect.

Business chaos is an amazing teacher.

I whined. I resisted. I complained.

Ultimately, I began to look at my challenges in my business as a spiritual practice. Another avenue to wake up and be more fully myself.

These are three of the lessons that I learned, and keep learning as a business yogini…

Experience is our most powerful asset.

“A business yogini knows that perfection is not the goal and is comfortable with her humanity. She is already all that she needs to be. From that rooted space of confidence and wholeness, she knows she is already all she needs to be and she continues to seek mastery of the skills required to reach her full potential.”

-The Business Yoginis Manifesto

Having come from business school, working as a finance manager for a publicly traded company as a CPA, I wanted nothing to do with business.

But all I really wanted to talk about with people was business – how fellow healers were creating an authentic message based on their entire life experience, how they were creating a supportive structure for themselves and their business, and how they were grappling with valuing their services fairly.

But I was not a business coach at that point – I was freely giving away coaching around business, while feeling quite puzzled that no one was hiring me to coach them. I was deeply confused, wondering where my peeps were hanging out…

Once I embraced ALL of my experience and started celebrating and owning my natural strengths and leanings as valuable, it was clear that I was a business coach – a business healer, really.

Even in the very earthy and practical work of helping healers and creatives create structures and intentions for their business, I could also help them see the beauty of their entire life experience as a platform for helping others and creating a sustainable, joy-filled business.

You don’t need another training. You don’t need another certification. (If you want to, great!! But you don’t need it!!) You really, truly need to celebrate who you are and shout what you know to be true from the rooftops.

You are worth it. Every penny.

“A business yogini believes that making money is a fair exchange of energy. She knows that to help the people she is here to help, she has to value herself enough to ask for, and expect, to be paid enough to be at ease.”

-The Business Yoginis Manifesto

Once I relaxed into knowing that all of my experience creates a strong foundation for a business that I will love that will truly serve others, all of my demons around worth and value started rearing their ugly heads.

Work has to be hard.

Rich people are assholes.

Business people have no integrity.

Oh, I am not smart enough, pretty enough, certified enough, (insert your own enough) to ask for what I *think* I’m worth.

No one pays for coaching.

Making money is difficult.

Exhausting – and incredibly unhelpful – beliefs.

Stepping into being a business yogini required a brand new set of eyes and a shift in perspective around my old, worn-out beliefs around money, worth, work, and my value as a human being. Yoga provided a strong and very powerful framework for me to look at my relationship with money and work. This is some of the most important work you will do.

Your worth is directly determined by you and you alone. And this leads me to one of the most important lessons of all.

Self-Actualization is the primary work of a business yogini.

“No matter where she is on the path, she is expanding her limits, opening her heart, and exploring how she can more fully express herself in the world. She knows that sometimes, growth isn’t fun, but the result is always wonderful.”

-The Business Yoginis Manifesto

If you are a healer, a coach, a therapist, an energy worker… if you long to help others change their lives in any sort of way, shape or form, your number one job is learning how to be more of who you already are.

When you are feeling overwhelmed and overworked, perhaps like you don’t know what to do next, it’s a tap on the shoulder. A wake up call from the Universe that there is something deeper and more significant going on.

I wanted to put business in a box and pretend it wasn’t related to my spiritual growth and development – that it wasn’t a part of my journey to wholeness. But truly, if we are called to serve, and to do that through running our own business, then our business is absolutely a part of our homecoming.

Your most important job – for you and for the success of your business – is to face “it” – your fear, your apathy, your resentment, the beliefs that freak you out — whatever ‘it’ is for you. Welcome the lesson, learn it as best you can. You will love the clarity that comes calling as you joyfully embrace your business as the spiritual practice that it most certainly is.

“A business yogini is on the path to enightenment – body, mind, and business.”

-The Business Yoginis Manifesto

Are you heeding the call of your business?

Let it wake you up to your wholeness. Celebrate your incredibly perfect imperfection. That is where your power is – promise.

Namasté to you, business yoginis!

Join The Business Yoginis Circle starting NEXT WEEK! Align your beliefs, energy, and emotions around your business so you can take clear, inspired, action, yogini-style!! Click here for more information.

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